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Custom Events from Scene and Push Actions
Nov 12, 2025Track user interactions that matter most with Custom Events from Scenes and push notifications.

Calendar and Campaigns
Oct 23, 2025Tame the complexity of your projects by grouping related messages into Campaigns and viewing your schedule and history in a calendar.

RCS Branded Sender
Oct 9, 2025Upgrade the SMS user experience with an RCS branded sender. Instead of sending from an unfamiliar phone number, your messages display with your company name, custom color, logo, and Verified badge for enhanced recognition and engagement.

Scene Accessibility Enhancements
Sep 29, 2025Create more inclusive experiences with enhanced accessibility features that make your Scenes work seamlessly with assistive technologies.

Web URL Trigger for Scenes
Sep 19, 2025Use the Web URL trigger to create context-aware web experiences without code. URL-based targeting enables precise control over when and where your Scenes appear on your website.

Semantic Tags for Apple Boarding Passes
Sep 15, 2025Airship provides Day 1 support for Apple’s refreshed boarding passes with semantic tags. This addition for iOS 26 enables surfacing travel insights, such as Live Activities, in‑pass UI enhancements like airport maps and baggage tracking, and deeper Wallet interactions.

More Powerful A/B Testing for Messages
Sep 8, 2025Maximize message campaign performance with expanded A/B testing capabilities. Experiment with delivery settings and content variants for deeper insights into what drives engagement.

AI-Generated Scenes
Jul 31, 2025Accelerate your Scene creation workflow using generative AI to automatically transform your descriptions and designs into screens.

Zero-Copy Data Integration
Jul 29, 2025Zero-copy data integration with Airship allows direct use of data from external systems, which means data remains in its original location instead of being copied or imported into Airship. You can access your data in real time for segmentation and personalization using Attributes.

SMS Collection and Registration in Scenes
Jul 23, 2025Add an SMS opt-in form to your app or website using Scenes. Collecting phone numbers or registering SMS channels is available out of the box.
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