
Email URL Parameters
Sep 17, 2024Simplify email creation and improve marketing campaigns by adding UTM parameters and custom variables to all link URLs in emails.

Experimentation Hub
Sep 5, 2024Learn about the impact of your messaging in the Experimentation Hub. You can track and manage all project experiments from this single location.

Embedded Content GA
Aug 1, 2024Embedded Content is now generally available.

Preference Center Opt-In Support for Email and SMS
Jul 17, 2024Grow your email and SMS audiences from your app’s Preference Center. Users can self-manage their email addresses and phone numbers alongside their notification preferences.

Containers in Scenes
Jul 10, 2024Containers for Scene content gives you more design flexibility, including separate background settings, nesting support, and pinning to the bottom of a screen on scroll.

Conditional Overrides for Scenes
Jun 25, 2024Use conditional overrides to control the appearance of a Scene based on device sizes and orientation.

Embedded Content
Jun 20, 2024Embedded Content lets you elevate the customer experience without disruption. Adapt content to market trends, user feedback, and promotional campaigns on the fly.

Feature Flags and Scene Rollouts for AXP Essentials and Essentials Starter
Jun 4, 2024Feature Flags and Scene Rollouts are now available to AXP Essentials and Essentials Starter customers.

Feature Flag Properties
May 24, 2024Properties for Feature Flags increase the flexibility and control of app experiences. Rapidly update your app to respond to and stay ahead of user and business goals and needs.

Wallet Push Notifications
May 16, 2024Notify your wallet pass holders using the Wallet Push Notifications API. This release provides day 1 support for Google Wallet push notifications.
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