Recent Releases: Journeys

Brand Guidelines

May 30, 2025

Set brand guidelines for your project to ensure consistent identity while accelerating content creation.



AI-Generated Journeys

Oct 31, 2024

AI enables simplified, faster campaign creation. Answer guided prompts to generate draft Journeys.



In-App Experience Journeys

Oct 3, 2024

Link between in-app experiences to tailor Journeys within your mobile app.



Downstream In-App Experiences in Journeys

Jun 15, 2023

Support for downstream In-App Automations, Scenes, and Surveys gives you more options for customizing Journeys.



Expanded Features in the Journey Map

Apr 5, 2023

Visual updates and new capabilities make creating and managing Journeys even better.



Segmentation Conditions for Sequence Messages

Mar 20, 2023

Create a segment to filter audience members between messages in a sequence.



Segmentation Conditions for Sequence Triggers

Feb 23, 2023

Create a segment to filter audience members entering sequences.



Sequence Scheduling for Segments

Sep 23, 2022

Use date-based triggers to control which audience members enter a sequence and when.



Journeys Update

Jul 12, 2022

The message series component of an Airship Journey is now labeled Sequence.



Multiple Triggers and UX Updates for Journeys

May 16, 2022

Set up multiple triggers to initiate Journeys in Airship.



Segmentation in Journeys

Jan 13, 2022

Manually enter an audience segment into an Airship Journey.



Expanded Features and Options In the Journey Map

Nov 16, 2021

Additional methods for triggering a journey from an in-app automation, publishing changes, and more, are now available in the journey map.



Trigger Journeys From In-app Automation

Sep 16, 2021

Now you can trigger a journey when an in-app automation is viewed, and all your Airship in-app automations are represented in the journey map.



iOS 15 and App & Web Preference Centers

Sep 15, 2021

This release delivers support for iOS 15 features and several new updates for targeting users according to their notification preferences. Preference centers are now available for app and web, as well as subscription list triggers when users opt in or out.

Exit Journeys Based on Tag Changes

Mar 31, 2021

Now you can use tag changes to determine the outcome of an Airship Journey.



Journey Improvements and New Template

Jan 25, 2021

Airship Journeys now have a dedicated home in the dashboard, a new template, a built-in event you can use for cancellations or conversions, plus you can now duplicate a journey and convert an automation to a journey.



A/B Testing for Journeys

Oct 28, 2020

Airship Journeys now feature A/B testing, so you can determine which version of a message has the best impact.



Event Segmentation

Aug 27, 2020

With this release, you can now activate specific events for segmentation in our updated Events configuration page and target users based on event activity via the Airship API.



Journey Control Groups

Aug 19, 2020

Use a control group to measure the efficacy of your Airship Journeys and manage controlled rollouts.



Journey Templates

Jul 2, 2020

Now you can create Airship Journeys using templates for common messaging scenarios: re-engagement and a welcome series. Journey templates are fully editable, and an onscreen tour leads you through the editing process.