Feature Flag A/B Testing
Jan 29, 2025Use Feature Flag A/B testing to make informed, data-driven decisions about features in your app or website. Optimize user engagement and confidently roll out features that drive better business outcomes.
Enhanced Click Tracking for Email
Dec 5, 2024The email Click Map is a type of heat map that helps you learn how your audience interacts with your messages.
Wallet Multi-Pass Adaptive Links
Dec 3, 2024Create an Adaptive Link that generates multiple mobile wallet passes from a single URL.
Actions for Scene Images and Screens
Nov 22, 2024Add more interactivity to your Scenes by setting a behavior that occurs when users tap or click an image or entire screen.
Scene Composer Navigation Updates
Nov 19, 2024Editing options at the screen level make Scene content management even easier.
AI-Generated Journeys
Oct 31, 2024AI enables simplified, faster campaign creation. Answer guided prompts to generate draft Journeys.
In-App Experience Journeys
Oct 3, 2024Link between in-app experiences to tailor Journeys within your mobile app.
Configurations for Feature Flags
Sep 26, 2024Create separate Configurations for Feature Flags to control the roll out of a feature to different audiences, at different rates, and on separate schedules. You can also use Configurations to create tailored experiences of a feature for different audiences.
Web Scenes and Embedded Content
Sep 25, 2024All the Scene capabilities for mobile apps, including Story and Embedded Content formats, are now available for Web.
Email URL Parameters
Sep 17, 2024Simplify email creation and improve marketing campaigns by adding UTM parameters and custom variables to all link URLs in emails.
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