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May 19, 2025

Feature Flag Audience Targeting

The Feature Flag access audience condition enables coordinated experiences across multiple features during phased rollouts or A/B tests. Run layered or mutually exclusive experiments, chain Feature Flags together, or gate sub-features behind primary ones.

When setting the audience for a Feature Flag’s Configuration, use the Feature Flag access condition to include or exclude users who are part of one or more specified flag audiences.

  • For exclusive experiments, use the Feature Flag access condition to make sure users in one experiment are not also in an experiment running for a different flag.

  • To roll out sub-features that add to another flagged feature, use the Feature Flag access condition to make sure the sub-features are only made available to users who are part of the initial feature’s audience. For a retail app, sub-features for a new checkout flow could be an in-store pickup option or AI-powered product recommendations.

Requirements

All Airship customers have one complimentary Feature Flag per project. For more flags, get the Feature Flags add-on for your plan. For AXP Essentials and Essentials Starter plans, see Changing your Airship plan. If you have an enterprise plan, contact Airship Sales . See also What plan do I have? in our Feature packages reference.

Minimum SDK versions for the Feature Flag access condition: iOS 19.4, Android 19.7, Web 2.7.

Documentation

Get all the details in the docs: