Exit Journeys Based on Tag Changes

Now you can use tag changes to determine the outcome of an Airship Journey.

The default outcome of a JourneyA series of messages that is initiated by a single automation trigger. Airship sends messages in the series based on your timing settings, and you can also set conditions that determine the continuation of the series. is to deliver all messages, according to specified conditions, but you can also set your journey to end (and prevent Airship from delivering the remaining messages) based on user behaviors: Contact association or Custom events.

Today’s release gives you a third option: Tag change — end the journey when a tag is added to, or removed from, a device.

Learn more about configuring journey outcomes in our documentation: Create a journey.