Message Center Templates

Now you can upload or paste full HTML message center templates for use in custom event-triggered automations. You can personalize these templates using HandlebarsHandlebars is Airship’s templating language for personalization. Handlebars expressions use double curly braces wrapped around a content template, ranging from a simple variable, e.g., {{first_name}}, to complex evaluations of personalization data..

You can also upload or paste your Message Center message when building an automation, so you can take advantage of Airship’s Dynamic ContentVariable message content created using Handlebars syntax. The content is populated at send time, resulting in personalized messaging for each member of your audience. features without having to save templates first.

For more information, see Content Templates and Use an Automation Template.