Manage Event Properties

Event properties are developer-defined properties associated with custom events.

You can use event properties to filter the Custom Event Trigger A trigger that initiates an automation or journey when a custom event associated with members of your audience occurs. and Cancellation Events Events that prevent an automation from sending a message if a custom event occurs while the automation is in a delay period. .

See also:

Add Event Properties

You can add a maximum of 100 properties to an event.

  1. Go to Settings » Configuration » Event Properties.
  2. Click Add Event Properties.
  3. Search for custom events that occurred within the last 30 days, select an event, and click Next. If there are no results for your search, click Use [search term] to use the event name as typed.
  4. (Optional) Enter a description for the event.
  5. Enter a property and select its type: Any, String, Number, Boolean, or Array. The type determines which operators are available to you in the dashboard. Select Any if the value for the property is unknown, or if more than one valid option exists.
  6. (Optional) Click Add Another to assign additional properties to the event.
  7. Click Save.

Edit or Delete Event Properties

  1. Go to Settings » Configuration » Event Properties. The table includes a maximum of 1,000 events. Narrow down your list using the Search field.
  2. Click , make your changes, and click Save, or click to delete.

  • Deleting an event property makes it unavailable for use in new automations and journeys.
  • Deleting the event property from this list does not:
    1. Remove properties from your existing automations and journeys.
    2. Remove the properties from the event itself.