Sequence Manager

The sequence manager displays a preview of the messages in a sequence, with options for editing and testing, and for running experiments. You can access the sequence manager by selecting your sequence in Messages OverviewA view of all your project’s messages, with options for editing their settings, content, status, and more. and clicking   or by selecting a sequence in the Journey MapA visualization of messaging components that can be connected to create a continuous user experience. You can also create and edit from the map. and clicking  .

Airship also opens the sequence manager after you add or modify messages in a sequence.

Manage screen layout

The following information and actions are available in the sequence manager.

1. Return to your Airship dashboardThe Airship web interface located at go.airship.com or go.airship.eu. .
2. The icon, name, and environment type for your current project.
3. The sequence name.
4. Edit the sequence settings.
5. Start or pause the sequence.
6. Return to the sequence manager screen from the PerformanceA report that compares audience behavior to a sequence’s goal. It displays performance metrics and a link to the message report for each message in the sequence. screen.
7. Preview personalization in your message.
8. View the Performance reportA report that compares audience behavior to a sequence’s goal. It displays performance metrics and a link to the message report for each message in the sequence. . Performance appears after you start the sequence.
9. Exit the sequence or click   for more options.
   • Save and exit: Apply changes to the sequence. The next screen will show the sequence in the Journey MapA visualization of messaging components that can be connected to create a continuous user experience. You can also create and edit from the map. . If your sequence is in progress, click the sequence in the map, then click Publish changes to resume your sequence with your changes applied.
   • Revert: Exit the sequence without saving changes.
   • Archive: Archive the sequence.
10. Click the drawer to view sequence settings and configuration options. Click   to close.
    • Trigger: View the sequence trigger configuration.
    • Outcomes: For sequences set with an outcome of Conversion, view the conversion count and rate per outcome. This is labeled Reactivations if using the Inactivity trigger. For sequences set with an outcome of Continuation to another sequence, view the Continuations count, the number of users who received all the messages in the sequence and continued to the linked sequence. Click View in map to open the sequence in the Journey MapA visualization of messaging components that can be connected to create a continuous user experience. You can also create and edit from the map. .
    • Test Run: Test the sequence and view results.
    • Experiments: Create a control group or A/B test, and view data related to active experiments. Click Past Experiments to see history. See the tutorials for more information: Sequence Control Groups, Sequence A/B Tests.
11. The ConditionsChannel-, subscription-, or segment-based requirements for members of your audience to receive a message from an automation or sequence. The message is not sent if your conditions are not met. set for the message. Edit the message delay and conditions.
12. The delay period set for the message. See: Edit the message delay and conditions.
13. The message summary. The message name appears at the top. If your account is enabled for Channel CoordinationA group of strategies you can use to target users where they are most likely to receive your message. , the message’s channel coordination strategy and selected channels also appear here. Click   to:
    • Edit the message content.
    • Send a test message.
    • Delete the message. You cannot delete the first message in a sequence.
14. The device preview. Select from the menu to see how the message will appear on different devices. If your content is personalized, you can use the Preview Data option to see how the content will look when populated with data.
15. Add a message to the sequence.
16. After editing a sequence, click Test changes to create a sequence test, or click Publish changes to apply the changes to a sequence that is already in progress.