About Journeys

A Journey is a continuous user experience of connected Sequences, Scenes, Surveys, and/or In-App Automations.

The journey map

Go to Journeys in the dashboard to access the journey map. From there you can:

Selecting a journey component

Search by name or click Show all and select from the list of all journey components in your project. The list displays each item by name, along with:

  • Status — Draft, Live (Active), Paused, or Completed
  • Type — Sequence, In-App Automation, Scene, or Survey
  • Last modified — Today, 4 days ago, 8 months ago, etc., relative to your current date, time, and time zone

The default sort order is Last Modified, descending. Click the column header to toggle ascending/descending. The list filters as you enter search text, and can you apply filters for Status and Type. Archived components are not included in the list or returned in search results.

Map cards

After selecting a journey component, it is represented as a card in the map, along with its triggers, events, outcomes, and upstream and downstream connections.

Multiple triggers for a journey component are stacked, with the most recent addition on top. Click the stack to expand it and display all configured triggers. Click the component card to collapse the stack.

The map displays data for the last seven days by default. You can select a new time frame, and the map will reload with the data for that period. Click in the search bar to restore the map to its initial state.

Sequence data

Data displayed for sequences in the journey map:

Triggers for a sequence appears to its left. Date Attribute, Recurring Schedule, and Specific Date and Time triggers will not appear if the specified timing is outside of the selected time frame in the map. The option to configure outcomes appears to its right.

In-app experience data

Data displayed for in-app automations, surveys, and scenes in the journey map:

  • Name
  • Screen count — Scenes only.
  • Status
    • Draft — Grey, without statistics, labeled Draft
    • Started — Green, with statistics
    • Paused — Orange, with statistics, labeled Paused
    • Completed — Blue, with statistics, labeled Completed
    • Archived — Black, without statistics, labeled Archived
  • Statistics
    • Displays — The total number of views by your audience.
    • Dismissals — The total number of times your audience closed the message, survey, or scene without engagement, e.g., following a link, clicking a button.
    • Completions
      • Scenes — The total number of times all screens in a scene were displayed and the rate of completion. Only applicable for scenes with more than one screen.
      • Surveys — The total number of times the survey was submitted.
      • In-app Automation — Not applicable.
    • NPS Score — The overall Net Promoter Score. Scenes and Surveys only.
    • Button Clicks — The total number of times your audience tapped the buttons in a scene. Only appears if the scene does not contain an NPS survey.

For scenes and surveys, only Displays appears on the card. Click the Displays count to open an additional panel that displays Dismissals, Completions, and NPS Score. Click the NPS Score to show/hide the percentage of Promoters, Passives, and Detractors. Click View Detail above the metrics to open its performance report. See: About Scenes: Reporting and About Surveys: Reporting.

Triggers appears to its left and the option to add another journey component appears to its right.


Impressions and dismissals include multiple views/dismissals by a single user. Button clicks include all buttons in a message, survey, or scene, and multiple clicks by a single user.


Click a card in the map to see available actions appear above the card. You may need to click to expose some actions.

A message’s current status is displayed in a dropdown menu: Draft, Live, Paused, Completed, or Archived.

Make a selection from the dropdown menu to change the message status or archive the message. Click icons for these actions: