With user-level audience engagement dashboards, ad-hoc discovery tools, and conversion reporting, you can uncover the ‘why’ behind your ROI.
After it has been enabled for your account:
Go to Reports » Performance Analytics.
Verify or set your project’s industry. Industry appears on the right side of the page, above the time zone.If you need to make a change, click the displayed industry to open your project’s settings, select an industry type and sub-industry, then click Update Project.
You are now ready to learn how to navigate.