Create a messaging project

Add your project in the dashboard and set up your channels.

Create a new project

  1. Click Create project in the upper right corner of the DashboardThe Airship web interface located at or , and select Messaging Project.
  2. Enter details about your project.
    • Project Name — Enter a descriptive name for your project. You can change it later.
    • Icon (Optional) — Upload your icon. This does not have to be the same icon you submit to app marketplaces, but that is the typical practice.
    • Type — Specify whether this project is live or for testing. If this is your first time configuring a project for Airship, you should choose Test. This setting cannot be changed later.
    • Industry Select an industry type and sub-industry. This is used for reporting.

      • Project Name —  If you work in a large organization with multiple projects, keep in mind that other people in your company may need to search for this project, so give it as descriptive a name as possible and adopt a naming convention. Examples: Anytown News iOS - Development, McDowell’s Chicago Android - Production.

      • Live/Test — Ultimately, you should have both a Test build (development for sending test messages) and a Live build (production for sending messages to customers).

        Apple treats the two servers separately, so a device token for test sandbox will not work on production sandbox. Because of this, we suggest making two projects in the Airship dashboard. Configure the development credentials for the test project, and production credentials for live project. Then switch between the two credentials using the inProduction flag when configuring the Airship SDK.

  3. Click Create project. The next screen will be Messages OverviewA view of all your project’s messages, with options for editing their settings, content, status, and more. . Now you can configure channels for your project.

Configure channels


While anyone should be able to follow these instructions and send a push notification, this is a technical process and should be completed by a developer with access to the proper mobile development tools and credentials for developer programs.

After creating a project, you can configure the channels you want to send messages to. See the linked setup information for each:

After completing channel configuration, create a test group you will use as the recipient for your first message.

Industry types

When creating a new messaging project, you will set your Industry. You can edit your industry in Settings » Project Details after you set up your project.

Projects that provide a B2B or B2E utility, meant to be used by B2B customers or employees of businesses. Includes app interfaces or versions of B2B SaaS platforms.
Charities, Foundations, and Non-Profit
Projects that provide an interface between the end user and a non-profit entity, charity, foundation, and/or projects whose purpose is to generate revenue for a cause.
Projects that provide training and learning opportunities for consumers, as well as those for schools or learning institutions.
Projects that provide entertainment in the form of video streaming, music, movies, TV, radio, and artist representation.
Finance, banking, investment, insurance management.
Food & Drink
Projects managed by restaurants and beverage companies, as well as recipe/cooking content.
Projects that allow you to place bets/gamble.
Projects that include free and paid gaming.
Local, state, or national government services and tools.
Projects that include national & breaking news, local news, newsstand, books, magazines, as well as radio.
Medical, Health & Fitness
Fitness tracking, health management, pharmacy, health reference.
Grocery, discount/deals, specialty retail (i.e., greeting cards or toys), fashion, big box/warehouse.
Networking, messaging, dating, communication.
Sports & Recreation
Sports teams, sports news, recreation.
Travel & Transportation
Airline, automotive, hotel, bookings, rail, vacation rental, public transportation.
Utility & Productivity
Navigation, reference, weather, other tools for productivity.