Messaging

Get into the details about creating messages. Plus, get details about features and managing your project, account, and team.

Creating Messages
Learn about each message type and how to configure its content, localization, and message creation, including automation and A/B tests.
Create a message
Use the Message composer to send a single message to any channel.
Automations and Sequences
Automatically send one message or series of messages initiated by a trigger.
Content by channel
Learn about messages for each channel and how to configure their content.
Delivery
Set up message delivery and options.
Actions
Actions determine what happens when a user interacts with your App and Web messages.
Buttons
Add buttons to your push notifications, in-app messages, and web push notifications.
Localization
Localizing your messages helps you reach your audience with content specific to their language settings without creating separate messages for each language. Localization is supported for App and Web.
Accessibility in messaging
Learn the tools and best practices for creating inclusive and accessible messages in Airship.
Apple News messages
An Apple News message is a push notification that links to an Apple News story and is delivered via the Apple News app on iOS and macOS.
In-App Experiences
Create messages that appear in your mobile or web app when users meet certain conditions, including surveys and multi-screen messages.
Scenes, Stories, and Embedded Content
Set up experiences that appear in your app or website when users meet certain conditions.
In-App Automation
Set up messages that appear in your app when users meet certain conditions.
Configuration
Configure in-app experiences and set project-level defaults.
Privacy Best Practices for In-App Experiences
We recommend the following privacy best practices when using in-app experiences.
Tools & Features
Learn about dashboard tools and individual features, like Preference Centers and Feature Flags.
Setting brand guidelines
Ensure consistent brand identity by defining a profile, design elements, and personalities. Design elements automatically apply to specific message types, and you can also select them when creating messages. The profile and personalities are combined to create content for AI-generated Journeys.
Campaigns
Keep your project organized by grouping related messages into Campaigns.
Preference Centers
A Preference Center is a page where users can manage their opt-in statuses for the Subscription Lists in your project.
Android Live Updates
Add and manage Android Live Updates using the push API.
iOS Live Activities
Add and manage iOS Live Activities using the push API.
Opt-in forms
An opt-in form is a form you can add to your website, where your users can sign up for email or SMS messaging.
SMS keywords
A keyword is a word you define to perform an action when used in a mobile-originated message, such as triggering a text response, opting in a user, or applying a tag for segmentation.
Media library
Store and manage image, audio, and video content for your messages. You can preview each file and assign keywords so they are easily found in search.
WYSIWYG editor
Create content for rich messages and in-app automation, and HTML emails that are fully compatible with email clients, and design email preference centers that match your company branding.
Composer Favorites
Composer Favorites are reusable messages with preset settings and/or content. You can use Composer Favorites instead of recreating commonly used messages.
Managing Messages
Learn about editing, duplicating, archiving, deleting, and other message management options.
Archive a Message
Archiving removes a message from all views in Messages Overview except for the Archive view. Archived messages do not show up in search.
Delete a Message
Delete messages from your project.
Duplicate a Message
You can duplicate any message.
Editing a message
You can make changes to your ongoing and unsent messages.
Flag a message as a test
The test flag helps sort and filter messages that you create for test purposes, so that they don't clutter the list of messages bound for your external audience.
Change message status
Change the status for ongoing, recurring, and throttled messages.
Project Settings
View and manage project details, enable features, create tokens, and set up individual features.
Enable dashboard features and set behavioral defaults
Control which features are available in the dashboard and set project-level behavioral defaults.
Configuration
Set up individual features.