A Contact is any user in your project. Contacts are identified as either an Anonymous Contact or a Named User. Airship can set targeting data on these identifiers, which are also used to map devices and channels to a specific user.
Search, view, and manage contacts.
A named user is an identifier that maps multiple devices and channels to a specific individual.
Tags are metadata that you can associate with channels or named users to help you organize and target your audience. Tag groups categorize your tags.
Attributes are metadata used for audience segmentation and personalization.
Events power Airship automation, segmentation, and data products.
Optimize your user acquisition and re-marketing campaigns with Ad IDs.
Learn about and how to use Predictive Churn and Optimal Send Time.
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