Personalization template objects

Personalization templates objects, including pushes to templates and template listing.

Push template payload

A push template payload defines a push by overriding the variables defined in a specific template object. Specifically, a push template object specifies push audience and device types, along with substitutions for the variables defined in a template.

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OBJECT PROPERTIES

audience object<Audience selector (max 1000)>REQUIRED
The audience for the template.
An audience selector forms the expression that determines the set of channels to target.
campaigns object<Campaigns object>
An object specifying custom campaign categories related to the notification.
device_types array[string]REQUIRED
An array containing one or more strings identifying targeted platforms.
merge_data objectREQUIRED
A template selector describing the template ID and variable substitutions to use with it.
OBJECT PROPERTIES
- substitutions object
  An object containing overrides for your template’s variables. The key-value pairs in this object are the value of the key items defined in your template, and the values you want to substitute for the default_value of those keys.
- template_id stringREQUIRED
  Specifies the template to override; corresponds to the id in /templates responses.

Used in:

Examples

{
   "audience": {
      "tag": [
         "yanny",
         "laurel"
      ]
   },
   "device_types": [
      "email",
      "ios",
      "android",
      "web"
   ],
   "merge_data": {
      "template_id": "8cce6cc8-7d78-43c7-80b5-81ac24c07672",
      "substitutions": {
         "FIRST_NAME": "Bob",
         "LAST_NAME": "Takahashi",
         "TITLE": null
      }
   },
   "campaigns": {
      "categories": [
         "winter sale",
         "west coast"
      ]
   }
}

Template object

A template object is a skeleton for a push. This is the object used for template creation, and returned by the template listing and lookup endpoints.

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OBJECT PROPERTIES

created_at string
The date-time when this template was created.
description string
The description for the template.
id string
The unique ID assigned to this template. Used to retrieve or use the template in other endpoints.
last_used string
The date-time when this template’s definition was last used. This attribute cannot template-based specified when the template is created and will only be present when template objects are provided by the template retrieval and template listing endpoints.
modified_at string
The date-time when this template was last modified.
name stringREQUIRED
The name of the template.
push object<Template push object>
A partial push object describing everything about a push notification, except for the audience and device_types keys (which are defined in the Push template payload) and the message key (which is incompatible with templates).
variables arrayREQUIRED
An array of variable specifications. Variables can be customized when pushing based on the template.

Used in:

Examples

{
   "name": "<template name>",
   "description": "<template description>",
   "variables": ["<variable specifications>"],
   "push": "<push-object>",
   "id": "<template-id>",
   "created_at" : "timestamp",
   "modified_at" : "timestamp",
   "last_used" : "timestamp"
}

Template push object

A partial push object describing everything about a push notification, except for the audience and device_types keys (which are defined in the Push template payload) and the message key (which is incompatible with templates).

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OBJECT PROPERTIES

campaigns object<Campaigns object>
An object specifying custom campaign categories related to the notification.
in_app object<In-app message>
A JSON object describing an in-app message payload.
no_throttle boolean
If true, the push will ignore global throttling rates that have been configured for the application, resulting in delivery as quickly as possible.
notification object<Notification object>
The notification payload that is required unless either message or in_app is present. You can provide an alert and any platform overrides that apply to the device_type platforms you specify.
options object
A JSON dictionary for specifying non-payload options related to the delivery of the push.
OBJECT PROPERTIES
- expiry object
  Delivery expiration, as either absolute ISO UTC timestamp, or number of seconds from now.
  One of
  - string
    A date-time.

Used in:

Examples

{
    "audience" : {
        "OR" : [
            { "tag" : ["sports", "entertainment"]},
            { "device_token" : "871922F4F7C6DF9D51AC7ABAE9AA5FCD7188D7BFA19A2FA99E1D2EC5F2D76506" },
            { "apid" : "5673fb25-0e18-f665-6ed3-f32de4f9ddc6" }
        ]
    },
    "device_types" : [ "ios" ],
    "merge_data": {
        "template_id": "ef34a8d9-0ad7-491c-86b0-aea74da15161",
        "substitutions": {
            "FIRST_NAME": "Bob"
        }
    }
}

Template variables

A template variable object describes the pieces of your template to override when creating template-based pushes. These are the fields you want to customize when you send a push based on the template.

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OBJECT PROPERTIES

default_value string
A default value for the variable. If the key for this variable is not specified in a Template Selector (substitutions) when issuing push notifications based on this template, the push will use this value.
description string
A description of the variable.
key stringREQUIRED
The key used to reference the variable inside the template push. (32 chars, starting and ending with alphanumeric characters, and consisting of alphanumeric characters and underscores).
name string
A friendly name for the variable.

Used in:

Examples

{
   "key" : "<key>",
   "name" : "<variable name>",
   "description" : "<variable description>",
   "default_value" : "<fallback value>"
}